Foothills Conservancy announces that its 2016 Blue Ridge Foothills Protection Challenge is underway, and this year the goal has been raised from $60,000 to $75,000. 

Gifts to Foothills Conservancy between now and August 31 will be matched dollar-for dollar. Two generous donors—the von Drehle Corporation of Hickory and an anonymous individual—have pledged to match up to $37,500 during the challenge to help donations go even further. So far the 2016 challenge has raised $22,873, and one month remains to raise the remaining $14,627 in order to achieve the full match of $37,500 and reach the total goal of $75,000.